- DATE:
- AUTHOR:
- The Fountain team
New in Pool | Static audience campaigns
Pool campaigns now support static audiences that are fixed at the time of activation, so the recipient list does not change after the campaign goes live.
What’s new
New audience modes:
Dynamic (existing behavior)
Static (new)
Static audiences are snapshotted at activation (Not Active → Active)
Audience membership does not change after activation
Tier
Continuous Development
Why it matters
For enterprise teams, outreach often needs consistency and auditability.
Static audiences help ensure:
Predictable campaign targeting
More consistent reporting (stable denominator)
Reduced confusion when audiences would otherwise change mid-campaign
Where to find it
Pool → Create Campaign flow
Rollout details
Status: Live in production
Availability: all Pool customers (including enterprise)
Help Center Resources
Questions?
If you have questions about this change or don’t see it yet, reach out to your Customer Success Manager.